
Photo by Dan Bibb
"Hearst the Collector" By Mary L. Levkoff. Harry N. Abrams/Los Angeles County Museum of Art, $50
Today
William Randolph Hearst (1863–1951) may be best
known as the model for the media mogul portrayed by
Orson
Welles in
Citizen Kane; the inventor of “yellow journalism”: the
publisher of 28 newspapers, including the
New York Journal and
the flagship
San Francisco Examiner, and of such magazines as
Town & Country,
Harper’s Bazaar,
Good Housekeeping and
Cosmopolitan; and the builder at San Simeon of
Hearst Castle, a
115-room residence that is now a popular tourist site in California,
welcoming up to 5,400 people a day.
That he was also a prodigious collector of art, furnishings
and objects—his New York Times obituary estimated that
during the 1920s and ’30s he
accounted for a quarter of the
world’s art market—is less well
known. And even those aware of
his passion give him little respect
for it. During his life and the
half-century since his death, the
cognoscenti have written Hearst
off as an indiscriminate cultural
vacuum cleaner, sucking up
more dross than gold. When he
was forced by long-term financial
reversals to liquidate a substantial
portion of his holdings, in the
late 1930s, a New Yorker writer
covering the sale sniffed that “the
catholicity of Mr. Hearst’s taste
sap[s] my strength.”
Now, however, Mary Levkoff, a curator of European painting
and sculpture at the Los
Angeles County Museum of Art—
to which Hearst was the greatest
individual donor from 1946
until his death—has organized
an exhibition that reassesses his
achievements as a connoisseur and patron of
architecture and design. Hearst the Collector is the
catalogue of that exhibition, a lavishly illustrated
and judicious apologia that aims to set the record
straight on an “extravagant, amusing, intuitive
and voracious” man who, Levkoff says, simply
“loved to collect” and loved to construct environments
to house the treasures he found. She points out that Hearst
owned “the greatest number of great tapestries in private hands,”
as well as a collection of arms and armor “surpassed only by [that
of] the financier Clarence Mackay.” He also amassed a remarkable
hoard of silver and what Dietrich von Bothmer, the former
chairman of Greek and Roman art at the Metropolitan Museum
of Art in New York, has characterized as the 20th century’s “biggest
private collection of ancient pottery.” These holdings alone
should have put him on a par with the Fricks, Mellons, Morgans
and Gardners of this world, but—Levkoff believes—he gets short
shrift because his collections were weak in easel painting,
“which hold[s] top billing in the hierarchy of the arts.”
To be sure, there are some magnificent paintings
in both the book and the exhibition: a sumptuous 1633 Van
Dyck portrait of Queen Henrietta Maria dressed in indigo taffeta
and pensively fondling a monkey; Thomas Lawrence’s
circa 1791 portrait of the brooding but self-confident schoolboy
aristocrat Arthur Atherley; some nacreous Bouchers and
Fragonards; and a Lorenzo Lotto Madonna with a boisterous
Christ child on her lap. But paintings play a supporting role.
The spotlight is on tapestries, sculpture, decorative and sacramental
objects, pottery, armor, cassoni (large, richly ornamented
chests) and out-of-context architectural elements—altarpieces,
painted ceilings, wooden paneling.
This is probably how Hearst
would have wished it. The man
who wired his managing director
“Want buy castle in England
please find which ones available,”
and fussed over every detail of
his architects’ plans for his many
houses and seemed most to enjoy
constructing elaborate, fully decorated
stage sets in which to play
out the drama of his life.
So it’s perhaps inevitable
that Levkoff has chosen to tell the
story of Hearst and his collections
through accounts of six of his
residences: his Georgian Revival
Santa Monica beach house, a
Welsh castle, a Long Island
Gold
Coast château, a Bavarian-style
forest retreat in California, a
baronial New York quintuplex
and Hearst Castle, which its
owner called “the ranch.” These
weren’t neutral backgrounds for
carefully edited art; they were
multimillion-dollar nests to be feathered with
the finest plumage. And the narratives of their
construction and embellishment show Hearst at
his expansive, engaged, insatiable best.