NEW YORK— If you were put off by the $500 price tag affixed to the first edition of this much-talked-about tome, published in November 2008, now is your chance to nab The Impossible Collection: The 100 Most Coveted Artworks of the Modern Era. Assouline is releasing a hardcover version for the masses this month priced at a mere $50, minus the archival paper, hand binding, pasted-in plates and linen clamshell box. The text remains the same, outlining the dream collection that seasoned art consultants Franck Giraud and Philippe Ségalot would assemble if money were no object.

"Own the Dream" originally appeared in the October 2009 issue of Art+Auction. For a complete list of articles from this issue available on ARTINFO, see Art+Auction's October 2009 Table of Contents.